Improving of Nettavisen.no

We have significantly improved Nettavisen.no ads publishing workflow,

and we made them for the first time profitable.

 

 

Nettavisen case study

  • Reduced Formats from 45 to 5.
  • Reduced Zone structure by 75%
  • Created a unique Signature ad.
  • Became specialists at selling Premium Ad-space without complex targeting and Rich-Media.

 

Nettavisen case study

Results:

Sales:  100% Sell-out at top CPM’s

Revenue:  250% increase in 12 months

Cost:  0% increase

Nettavisen.no became profitable for the 1st time in 12 years.