Fusion lets you and your team keep track of goals, progress and everything related to your customers, coworkers and partners – activities, proposals, orders, upcoming and live campaigns. Live, in real time. All sales, KPI’ and delivery figures are just there – at your fingertips, where you need it.
All events and document created get connected to one or more Participants – be they persons or companies, updating each Participants Contact Card without any more effort.
To make life Simple for sales people and op’s staff Fusion handles products, prices and pricelists behind-the-scene. No more looking up prices on printed or electronic documents. No more time-consuming inventory forecast queries.
Handle all the different types of products you need. Both media and non-media products.
Creating Proposals is Simple. In less than a minute you’ll create a Proposal from pre-packaged products and live inventory forecasts. Quantities, prices, contracted and agency commissions are already there. Adjust, tweak and send. All information is automatically recorded on all Participants Cards, sales and pipeline reports.
Through an open, well thought out, API Fusion can communicate with for example financial systems. Since the entire workflow is in the same database, it is the actual keystrokes when entering an order that lands on the invoice, which means minimal risk of error. The API communicate twoways and ensure that there is a balance between the systems.
Since we allow the information to be retrieved using a query language we can provide any information stored in the Fusion:
… and so on. There is more than one path to follow to find the best solution for any given integration. We adopt a case-to-case study to ensure that we find the best integration method.
Revenueshare is handled in different shifts and verticals – to publishers, networks, sub-networks and all types of stakeholders.
As soon as a Proposal has escalated into an Approved Order, the Order is ready to be booked and flighted.
As all Media Zone, Product, Format, Priority, delivery methodology, volumes, prices, targeting conditions, and so on already exist on the Order, the only aspect left is to associate creative material, the Ads, to the Order Items.
Simply drag and drop files from Explorer or attachments from Outlook into the order. Most other Ad settings such as file dimensions, which media template to use, etc. are auto-completed by Adtoma Fusion.
If the Order Item includes multiple Ads, select which rotation methodology is to be used, set sequencing and frequency capping rules if required and set the item to Run.