Traditional systems use complicated menus and pages of features that you usually don’t even use, but Fusion is a system designed around the user. Fusion has replaced complicated main menus with 4 simple buttons. You only see what you need, when you need it; nothing more. And if you want to find a person, company, or order, you merely need to type in the global seeker.
Faster
Find anything in the global seeker with results-as-you-type. See detailed delivery reports at any level of an order instantly, with one click, in the order screen itself. See budget and sales information for any person or company with one click. See the performance of each publisher zone with the same selection tool used in creating an order. See all your inventory color-coded, so you can analyze months of sales instantly. Complete an order in a minute. Become a confident user in 20 minutes or less.
Smarter
Traditional systems show a pile of features and let you do the work. Fusion’s features have been designed to eliminate mistakes and reduce the steps needed to perform even advanced tasks. Let Fusion do the work. Displays are visual instead of text. Information can be sorted and grouped to make it easier to read and use. Smart links are provided from one area of Fusion to another to save you time. Color-coded inventory and a visual media-tree let you see the performance of the whole network instead of analyzing huge tables of numbers, all while you create a quotation.
Fusion lets you and your team keep track of goals, progress and everything related to your customers, coworkers and partners – activities, proposals, orders, upcoming and live campaigns. Live, in real time. All sales, KPI’ and delivery figures are just there – at your fingertips, where you need it.
All events and document created get connected to one or more Participants – be they persons or companies, updating each Participants Contact Card without any more effort.
Find anything in the global seeker Fast with results-as-you-type. Quickly find information on the person, company, proposal, order or document you are looking for.
Creating Proposals is Simple. In less than a minute you’ll create a Proposal from pre-packaged products and live inventory forecasts. Quantities, prices, contracted and agency commissions are already there. Adjust, tweak and send. All information is automatically recorded on all Participants Cards, sales and pipeline reports.
To make life Simple for sales people and op’s staff Fusion handles products, prices and pricelists behind-the-scene. No more looking up prices on printed or electronic documents. No more time-consuming inventory forecast queries.
Handel all the different types of products you need. Both media and non-media products.
As soon as a Proposal has escalated into an Approved Order, the Order is ready to be booked and flighted.
As all Media Zone, Product, Format, Priority, delivery methodology, volumes, prices, targeting conditions, and so on already exist on the Order, the only aspect left is to associate creative material, the Ads, to the Order Items.
Simply drag and drop files from Explorer or attachments from Outlook into the order. Most other Ad settings such as file dimensions, which media template to use, etc. are auto-completed by Adtoma Fusion.
If the Order Item includes multiple Ads, select which rotation methodology is to be used, set sequencing and frequency capping rules if required and set the item to Run.
Through an open, well thought out, API Fusion can communicate with for example financial systems. Since the entire workflow is in the same database, it is the actual keystrokes when entering an order that lands on the invoice, which means minimal risk of error. The API communicate twoways and ensure that there is a balance between the systems.
Since we allow the information to be retrieved using a query language we can provide any information stored in the Fusion:
Customer information
Insertion orders
Ads
Proposals
Creative’s
Products
Prices
Delivery summaries
Reservation of inventory
… and so on. There is more than one path to follow to find the best solution for any given integration. We adopt a case-to-case study to ensure that we find the best integration method.
Revenueshare is handled in different shifts and verticals – to publishers, networks, sub-networks and all types of stakeholders.